Maximise Your Resources – Part 3
In the last post we talked about three more ways you can work on maximising your current resources. They included:
- Reveal your business’ soul
- From breaking even to breaking the bank
- Stand up and stand out
Today we’ll talk about the last three areas you can work on to maximise your current resources. They are:
- An offer they can’t refuse
- Would you like fries with that?
- Stay away from the edge of the cliff
An Offer They Can’t Refuse
The secret to success is to stay ahead of your competitors- maintain the competitive edge. To do that you need make it easier for your customers/clients to say “yes” rather than “no”. You do this by eliminating all the psychological, financial, physical, emotional and other road blocks they may have.
You can take the risks for them by offering warranties and guarantees that make the customer feel more confident in you, your business and your products/services. You also must be serious about your offer and follow through if a situation does arise. The quickest way to the bottom is to play games or take back a warranty or guarantee.
Would You Like Fries With That?
It’s the oldest trick in the book. I mean, really, how many times a week do you fall for it? Every time you sell a product or service, you need to offer an add-on, upgrade or back-end product to go with it. These products must be complimentary to the original product being purchased and must create a higher perceived value.
Avoid the Edge of the Cliff
Continuing to test and measure your systems, products, marketing methods and all other aspects of your business allow you to see problems before they happen and therefore avoid falling off the edge of the cliff.
Here are a few specific areas you can test for potential improvements:
- Marketing
- Sales Copy
- Customer Service
- Sales Letters
- Sales Presentations
- Employee-Customer Interaction
Through testing these different areas you will find products/services where you can raise the price, maybe others where you can lower the price or offer that product as an incentive item, and find many others areas for improvement that will better utilise your current resources.
This wraps up our series on how to maximise on your current resources. If you need help working through any of these or the previous areas, try our FREE test drive to work with one of our amazing business coaches.
Until the next time
Vernon Simpson, Nydes Business Coach
Coaching Business Owners and Executives to their next level of Excellence
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She recently dropped the bombshell that she shared
a kiss with Essex lothario, Pete Wicks.
And Ella Rae Wise caused a stir once more on Thursday as she showcased her incredible
figure in sizzling lace lingerie.
The TOWIE star, 20, rocked a black harness bra, minuscule thong and lace waspie as
she worked her best angles in sultry Instagram snaps.
Send temperatures soaring: Ella Rae Wise caused a stir on Thursday as she showcased her incredible figure in sizzling lace lingerie
Ella tucked her blonde tresses back in a neat plait and enhanced her visage with full coverage make-up.
She captioned the upload: ‘Made ya look, made ya stare’ (sic).
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The post comes after a teaser clip for TOWIE’s
next episode, revealed that Chloe Sims is furious to learn that her ex Pete,
32, has been enjoying a flirty relationship with Ella.
She was left heartbroken when their secret two-year ‘friends with benefits’ romance came to an end because Pete couldn’t give her
the relationship she wanted.
Turn heads: The TOWIE star, 20, rocked a black harness bra, minuscule thong and lace waspie as she
worked her best angles in sultry Instagram snaps
But Chloe insists ‘whoever he’s kissing, I don’t care’ in the forthcoming episode after Ella revealed to Clelia Theodorou she has ‘always had a connection’ with Pete.
In the scenes set to air next week, Chloe fumes: ‘Whoever he’s kissing, I don’t care.
he can kiss my a*s for all I care.’
The scene then shifts to Ella and Pete on a date at a
bar. Holding up his drink, Pete says: ‘To flirty friends?’, to
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It comes after viewers saw Ella confess to Clelia she had ‘already kissed Pete a couple of months ago’ while at
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Clelia replied: ‘I’m sorry, what?’
Saying it happened after Pete’s split from
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Me and Pete have always had this connection.
‘I know the feeling is mutual.’
To which Clelia said: ‘I was not expecting that information. You saucy little minx.’
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Speaking about where she stands with Pete, she told the couple:
‘I just don’t want to see him at all. I’ve got so far with moving on.
Lothario: The post comes after a teaser clip for TOWIE ‘s
next episode, revealed that Chloe Sims is furious to
learn that her ex Pete, 32, has been enjoying a flirty relationship with Ella
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after Ella revealed to Clelia Theodorou she has ‘always had a
connection’ with Pete on Sunday night’s episode
‘I just don’t want to be disturbed. I’m over him, I’m just not over it.
I’m back, it’s like being born again.’
Fans of the show took to Twitter after Ella’s shock revelations.
One wrote: ‘How old is Pete in comparison to Ella?’, while another added: ‘Is Pete not old enough to be Ella’s dad?’.
A third chimed: ‘Ella is 20 and Pete is 32, right?
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to end well.’
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Love life: It comes after viewers saw Ella confess to Clelia (pictured) she had ‘already kissed Pete a couple of months ago’ while at Harry Lee’s
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She has unfollowed me on social media as have half the cast.
‘Chloe unfollowed me, her sisters Demi and Frankie have unfollowed me and apparently Tommy and Georgia have too.’
Pete added: ‘I don’t have a clue why. I didn’t even know they had until someone told me.
It could just be they are sick of seeing me being a
d**k on Instagram with Sam Thompson all the time or it could
be something a lot deeper.’
Yet despite his claims, it only appears to be Chloe, Georgia and Tommy that have unfollowed him.
Drama: Fans of the show took to Twitter after
Ella’s shock revelations
TOWIEElla Rae Wise
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