Put Them in a Trance 2

Posted by vernonsimpson on July 1, 2012

Last week I introduced the 5 essential keys to a successful and reusable marketing campaign launch. The 5 essential keys are:

  • Define your Unique Selling Proposition (USP)
  • Put an effective sales offer to work
  • Avoid the marketing pitfalls
  • Use a world-class marketing perspective
  • Get results!

I covered the first three of these  in some detail and this time I want to do the same to the remaining two keys, so you can see exactly how to use these as well  and how they all affect the overall outcome of your marketing campaign. However, before I do this I want to thank Peter Curtis of IDFM for spotting a small error that I now need to correct. Under the section: Put an effective sales offer to work, point 4 should have read “Make it easy to do business with you by offering guarantees.”

Now let’s look at how we can make use of a world -class marketing perspective and get results!

Use a world-class marketing perspective

World-Class marketing perspective is important, especially if you want to attract customers/clients from all over the world. You can do this with a number of different techniques and activities:

  1. Keep a marketing journal and scribble down anything innovative you see.
  2. Keep encouraging your marketing department, or yourself, to try new things and dump the ones that aren’t working.
  3. Order from your own company under a different name and analyse the process of ordering, shipping, online store, customer service and the product itself. This will show you where  there are areas  for improvement in the customer experience.
  4. Read every quality ad you can find and keep a file for future ideas to consider.
  5. When out in public, watch how consumers behave in different situations and how they consider their purchases.
  6. Step down a notch or two and work on the front lines with your sales and customer service staff.
  7. Continuously acknowledge your staff, vendors and customers. Everyone works and shops better when they feel appreciated.
  8. Always listen to feedback from employees and customers.
  9. Continuously test markets, ads, and marketing techniques. This is the only way to stay successful and know what’s working and, more importantly, what’s not.
  10. Offer more information in your marketing than anyone else. The more information you offer, the more products/services you’ll sell.
  11. A great marketing plan can only get better. Continue to fine tune and refine your marketing plan based on testing results and feedback.
  12. Be classy in your marketing. Make sure your marketing and advertising fits your company image, products/service and quality.
  13. Improve your best marketing areas and drop those that aren’t working.
  14. Focus on what you say, not how you say it. The best marketing ideas turn into the best marketing naturally.
  15. Develop all your ads, campaigns and sales materials with an attention to compelling and factual information.

By using these techniques you can put your name out there to the world and become one of the top brands in your industry.

Get results!

The last area we are going to talk about is the best-satisfied customers. If your customers aren’t satisfied, you’ve wasted all your marketing resources and all chance of positive word-of-mouth advertising. You can satisfy your customers by:

  • Providing quality products/services
  • Providing high quality customer service
  • Providing a low-pressure, highly informative sales experience
  • Taking all the risk away with a great guarantee

 

To generate more business there are a couple of simple techniques that work every time:

  • Build your database with a contest.
  • Do regular mailings with sales, discounts, or other incentives.
  • Find other creative ways to keep your current customers coming back for more.

As long as the reward is directly related to your product or service, you can’t lose. Why not get started today? It’s so simple, it’s so seldom done, and it’s so profitable. And that’s the bottom line.” Jay Abraham

Until the next time.

Vernon Simpson, Nydes Business Coach,

Coaching Business Owners and Executives to their next level of Excellence

1,457 Responses to “Put Them in a Trance 2”

  1. Unknown said...

    This design is spectacular! You most certainly know how to keep a reader entertained.
    Between your wit and your videos, I was almost moved to start my
    own blog (well, almost…HaHa!) Excellent job. I really loved what
    you had to say, and more than that, how you presented it.
    Too cool!

  2. Unknown said...

    Incredible points. Solid arguments. Keep up the good
    work.

  3. [https://forumbacol.ornop.org bokep forum lendir said...

    I’m really enjoying the design and layout of your blog. It’s a very easy on the eyes which makes it much more enjoyable for me to come here and visit more
    often. Did you hire out a designer to create your theme? Excellent
    work!

  4. bokep tante said...

    Amazing blog! Is your theme custom made or did you download it from somewhere?

    A theme like yours with a few simple tweeks would really make my blog jump out.
    Please let me know where you got your design. Thank you

  5. bokep tante said...

    Peculiar article, just what I was looking for.

  6. https://forumigo3.ornop.org said...

    I’m not that much of a online reader to be honest but your blogs really nice, keep it up!
    I’ll go ahead and bookmark your website to come back later.
    Cheers

  7. lendir forum bokep said...

    I do not know whether it’s just me or if everyone else experiencing problems with your website.
    It looks like some of the written text within your posts are running
    off the screen. Can someone else please provide feedback and let me know if this is happening to them as well?
    This may be a problem with my browser because I’ve had this happen before.
    Thanks

  8. [https://4play.ornop.org 4play to said...

    After I initially commented I appear to have clicked the -Notify me when new
    comments are added- checkbox and from now on whenever a comment is added I get 4 emails with the exact same comment.
    Is there a way you are able to remove me from that service?

    Appreciate it!

  9. Unknown said...

    We stumbled over here by a different page and thought I might as well check things out.

    I like what I see so now i am following you. Look forward to going over your web page
    yet again.

  10. Unknown said...

    Hi i am kavin, its my first time to commenting anyplace, when i read this paragraph i thought i could also create comment due to this sensible piece of writing.

  11. Unknown said...

    Woah! I’m really enjoying the template/theme of this website.
    It’s simple, yet effective. A lot of times it’s difficult to
    get that “perfect balance” between usability and appearance.
    I must say you’ve done a awesome job with this.
    Also, the blog loads super quick for me on Safari.
    Outstanding Blog!

  12. Unknown said...

    Greetings! Very helpful advice in this particular post!
    It is the little changes that make the most important changes.
    Thanks a lot for sharing!

  13. Unknown said...

    If you are going for best contents like myself, simply pay a
    quick visit this web site every day because it presents quality contents, thanks

  14. AO said...

    Heya i am for the first time here. I found this board
    and I find It truly useful & it helped me out a lot.
    I hope to give something back and aid others like you aided me.

  15. Unknown said...

    When someone writes an paragraph he/she maintains the plan of a
    user in his/her brain that how a user can know it. Therefore that’s why this paragraph is great.

    Thanks!

  16. [https://videomesum.co situs bokep said...

    Can I simply say what a comfort to discover a person that truly understands what they
    are discussing on the internet. You definitely realize how to
    bring a problem to light and make it important. More and more
    people need to check this out and understand this side of your
    story. I was surprised you aren’t more popular given that you most certainly have the gift.

  17. Unknown said...

    I do believe all the concepts you have offered for
    your post. They’re very convincing and will certainly work.
    Nonetheless, the posts are very quick for novices. May you please extend them a bit from next time?
    Thanks for the post.

  18. Unknown said...

    We are a gaggle of volunteers and starting a new scheme in our community.
    Your website offered us with helpful information to work on. You’ve done an impressive activity and our entire community will be grateful to you.

  19. [https://forumbb17.ornop.org forum semprot buka bukaan 17 tahun bb17 said...

    This is the perfect site for anyone who really wants to find out
    about this topic. You know a whole lot its almost hard to argue with you (not that I really will need to…HaHa).
    You definitely put a new spin on a topic that has been discussed for years.
    Excellent stuff, just wonderful!

  20. situs bokep said...

    Hey! I know this is kind of off-topic but I needed to ask.
    Does operating a well-established website like yours require a large amount of work?
    I am brand new to operating a blog however I do write in my journal everyday.
    I’d like to start a blog so I will be able to share my own experience and
    views online. Please let me know if you have any recommendations or tips
    for brand new aspiring blog owners. Thankyou!

  21. [https://lendirabg.ornop.org lendir forum bokep said...

    Wonderful web site. A lot of useful information here.
    I am sending it to some pals ans additionally
    sharing in delicious. And of course, thank you on your sweat!

  22. Unknown said...

    Attractive section of content. I simply stumbled upon your weblog and
    in accession capital to claim that I get actually enjoyed account your
    blog posts. Any way I’ll be subscribing for your augment or even I achievement you get admission to constantly fast.

  23. forumbb21 said...

    Your means of describing everything in this paragraph is really nice, all be able to without difficulty be aware of it, Thanks a lot.

  24. Unknown said...

    Spot on with this write-up, I actually think this web
    site needs much more attention. I’ll probably
    be back again to see more, thanks for the advice!

  25. Unknown said...

    I got this web site from my pal who shared with me on the topic
    of this web site and at the moment this time I am visiting this web site and reading
    very informative articles at this time.

  26. forum bokep lendir said...

    This is a great tip particularly to those fresh to
    the blogosphere. Short but very precise info… Appreciate your sharing this one.
    A must read post!

  27. 4play jakarta said...

    Excellent, what a webpage it is! This website presents valuable data
    to us, keep it up.

  28. bokep indo said...

    It is truly a nice and useful piece of info. I am happy that you
    just shared this useful info with us. Please stay us up to date like this.
    Thanks for sharing.

  29. [https://pemersatubangsa.ornop.org Pemersatu Bangsa said...

    Great beat ! I would like to apprentice while you amend your web site, how could i subscribe for a blog website?
    The account helped me a acceptable deal. I had been tiny bit acquainted of this
    your broadcast provided bright clear concept

  30. asd forum lendir said...

    Fantastic blog! Do you have any recommendations for aspiring writers?

    I’m hoping to start my own blog soon but I’m a little
    lost on everything. Would you propose starting with a free platform like WordPress
    or go for a paid option? There are so many options out there that I’m totally overwhelmed ..
    Any ideas? Bless you!

  31. forum lendir igo della bandung said...

    Please let me know if you’re looking for a article writer for your weblog.
    You have some really good articles and I think I would be a good asset.
    If you ever want to take some of the load off, I’d love
    to write some articles for your blog in exchange for a link
    back to mine. Please shoot me an email if interested.

    Kudos!

  32. 4play apk said...

    Hi there! This post couldn’t be written any better! Looking through this post reminds me of my previous roommate!
    He always kept talking about this. I’ll send this post to him.
    Fairly certain he will have a very good read. Thanks for sharing!

  33. bokep abg said...

    Hmm it appears like your website ate my first comment (it was extremely long) so I guess I’ll just sum it up what I wrote and say, I’m
    thoroughly enjoying your blog. I too am an aspiring blog
    writer but I’m still new to the whole thing. Do you have any tips
    and hints for rookie blog writers? I’d definitely appreciate it.

  34. Unknown said...

    hey there and thank you for your information – I have certainly picked
    up something new from right here. I did however expertise
    some technical points using this website, since I experienced to
    reload the web site many times previous to I could get it to load correctly.
    I had been wondering if your web host is OK? Not that I am complaining, but slow loading instances times will often affect your placement in google and can damage your high-quality score
    if ads and marketing with Adwords. Well I’m adding this RSS to my e-mail and can look out for a lot more of your
    respective exciting content. Ensure that you update this again soon.

  35. [https://forumbb21.ornop.org forum bb21 said...

    Hi, all is going fine here and ofcourse every one is sharing facts, that’s in fact
    excellent, keep up writing.

  36. Unknown said...

    Simply wish to say your article is as astounding.
    The clarity in your post is simply cool and i can assume you are an expert on this subject.
    Well with your permission allow me to grab your RSS feed to
    keep updated with forthcoming post. Thanks a million and please continue the
    gratifying work.

  37. Unknown said...

    I am not sure where you are getting your info, but great topic.
    I needs to spend some time learning more or understanding more.
    Thanks for excellent information I was looking for this info for my mission.

  38. Unknown said...

    Nice blog here! Also your site loads up very fast!
    What web host are you using? Can I get your affiliate link to your host?

    I wish my web site loaded up as quickly as yours lol

  39. Unknown said...

    What’s Happening i am new to this, I stumbled upon this I’ve found It positively helpful and it has aided
    me out loads. I’m hoping to give a contribution & aid other customers like its
    helped me. Good job.

  40. https://mamaindo.top said...

    Hey there! Quick question that’s completely off topic. Do
    you know how to make your site mobile friendly? My website looks weird when browsing
    from my iphone 4. I’m trying to find a template or plugin that might be able
    to resolve this problem. If you have any recommendations,
    please share. Thank you!

  41. 4play club jakarta said...

    This is very attention-grabbing, You’re an overly skilled blogger.
    I have joined your feed and look ahead to looking for
    extra of your fantastic post. Also, I’ve shared your website in my
    social networks

  42. bokep tante said...

    What’s up it’s me, I am also visiting this web site daily,
    this website is really pleasant and the users are actually sharing fastidious thoughts.

  43. Unknown said...

    I think that everything said made a great deal of sense.
    However, what about this? suppose you were to
    create a killer headline? I ain’t suggesting your information is not solid, but suppose you added a title to possibly get people’s attention? I mean Put Them
    in a Trance 2 | MyBusinessDevelopmentAcademy.com
    is kinda boring. You ought to glance at Yahoo’s front page and watch
    how they write post titles to grab people interested.
    You might try adding a video or a pic or two to grab people interested about what you’ve written. In my opinion, it could bring your blog a little livelier.

  44. Unknown said...

    As the admin of this site is working, no doubt very shortly it will be well-known, due to its quality contents.

  45. asd forum lendir said...

    My family every time say that I am killing my time here at web,
    except I know I am getting know-how everyday by reading thes pleasant articles.

  46. Unknown said...

    What’s up everyone, it’s my first visit at this web page,
    and article is in fact fruitful in favor of me, keep up
    posting such articles or reviews.

  47. Unknown said...

    Thanks for every other fantastic post. Where else may anybody get that type of info in such an ideal method of writing?
    I’ve a presentation next week, and I’m on the look for such info.

  48. Unknown said...

    Right now it appears like Drupal is the preferred blogging
    platform available right now. (from what I’ve
    read) Is that what you are using on your blog?

  49. [https://krucil.ornop.org zona lendir said...

    I’m gone to convey my little brother, that he
    should also visit this website on regular basis to obtain updated from latest news.

  50. Unknown said...

    We are a bunch of volunteers and opening a new scheme
    in our community. Your web site provided us with helpful info to
    work on. You’ve performed a formidable job and our entire community
    shall be grateful to you.

Add a Comment