Put Them in a Trance 2
Last week I introduced the 5 essential keys to a successful and reusable marketing campaign launch. The 5 essential keys are:
- Define your Unique Selling Proposition (USP)
- Put an effective sales offer to work
- Avoid the marketing pitfalls
- Use a world-class marketing perspective
- Get results!
I covered the first three of these in some detail and this time I want to do the same to the remaining two keys, so you can see exactly how to use these as well and how they all affect the overall outcome of your marketing campaign. However, before I do this I want to thank Peter Curtis of IDFM for spotting a small error that I now need to correct. Under the section: Put an effective sales offer to work, point 4 should have read “Make it easy to do business with you by offering guarantees.”
Now let’s look at how we can make use of a world -class marketing perspective and get results!
Use a world-class marketing perspective
World-Class marketing perspective is important, especially if you want to attract customers/clients from all over the world. You can do this with a number of different techniques and activities:
- Keep a marketing journal and scribble down anything innovative you see.
- Keep encouraging your marketing department, or yourself, to try new things and dump the ones that aren’t working.
- Order from your own company under a different name and analyse the process of ordering, shipping, online store, customer service and the product itself. This will show you where there are areas for improvement in the customer experience.
- Read every quality ad you can find and keep a file for future ideas to consider.
- When out in public, watch how consumers behave in different situations and how they consider their purchases.
- Step down a notch or two and work on the front lines with your sales and customer service staff.
- Continuously acknowledge your staff, vendors and customers. Everyone works and shops better when they feel appreciated.
- Always listen to feedback from employees and customers.
- Continuously test markets, ads, and marketing techniques. This is the only way to stay successful and know what’s working and, more importantly, what’s not.
- Offer more information in your marketing than anyone else. The more information you offer, the more products/services you’ll sell.
- A great marketing plan can only get better. Continue to fine tune and refine your marketing plan based on testing results and feedback.
- Be classy in your marketing. Make sure your marketing and advertising fits your company image, products/service and quality.
- Improve your best marketing areas and drop those that aren’t working.
- Focus on what you say, not how you say it. The best marketing ideas turn into the best marketing naturally.
- Develop all your ads, campaigns and sales materials with an attention to compelling and factual information.
By using these techniques you can put your name out there to the world and become one of the top brands in your industry.
Get results!
The last area we are going to talk about is the best-satisfied customers. If your customers aren’t satisfied, you’ve wasted all your marketing resources and all chance of positive word-of-mouth advertising. You can satisfy your customers by:
- Providing quality products/services
- Providing high quality customer service
- Providing a low-pressure, highly informative sales experience
- Taking all the risk away with a great guarantee
To generate more business there are a couple of simple techniques that work every time:
- Build your database with a contest.
- Do regular mailings with sales, discounts, or other incentives.
- Find other creative ways to keep your current customers coming back for more.
“As long as the reward is directly related to your product or service, you can’t lose. Why not get started today? It’s so simple, it’s so seldom done, and it’s so profitable. And that’s the bottom line.” Jay Abraham
Until the next time.
Vernon Simpson, Nydes Business Coach,
Coaching Business Owners and Executives to their next level of Excellence
1,457 Responses to “Put Them in a Trance 2”
Unknown said...
I blog frequently and I genuinely thank you for your content.
Your article has really peaked my interest. I will book mark your blog and keep checking for new
details about once per week. I opted in for your Feed too.
Unknown said...
Your mode of describing the whole thing in this article is in fact pleasant,
every one be able to easily understand it,
Thanks a lot.
Unknown said...
If you wish for to get a good deal from this
post then you have to apply these strategies to your won weblog.
Unknown said...
I could not refrain from commenting. Very well written!
Unknown said...
you are actually a excellent webmaster. The website loading velocity
is amazing. It seems that you are doing any distinctive trick.
Also, The contents are masterwork. you’ve done a great activity in this topic!
Unknown said...
Howdy! This post could not be written any better! Reading this post reminds me of
my old room mate! He always kept talking about this. I will forward this
article to him. Pretty sure he will have a good read. Thanks
for sharing!
Unknown said...
I’m gone to convey my little brother, that he should
also pay a quick visit this webpage on regular basis to take updated from most up-to-date information.
Unknown said...
Excellent way of telling, and nice piece of writing to obtain information about my presentation subject, which i am going to present in school.
Unknown said...
It’s the best time to make some plans for the future and it is time
to be happy. I’ve read this post and if I could I wish to suggest you some interesting
things or tips. Perhaps you could write next articles referring
to this article. I want to read more things about it!
zona lendir said...
This is my first time visit at here and i am truly pleassant to read everthing at single place.
Unknown said...
What’s Going down i am new to this, I stumbled upon this I’ve discovered It positively useful and it has helped me out loads.
I am hoping to contribute & assist different users like its aided me.
Great job.
Unknown said...
Thanks for sharing your thoughts. I truly appreciate your efforts and I will be waiting
for your next post thank you once again.
Unknown said...
This is a topic that’s near to my heart… Take care!
Exactly where are your contact details though?
Unknown said...
all the time i used to read smaller articles which as well clear their motive, and that is also happening with this paragraph which I am reading now.
Unknown said...
What’s up mates, fastidious article and pleasant urging commented at
this place, I am genuinely enjoying by these.
Unknown said...
This is very attention-grabbing, You’re an excessively professional blogger.
I’ve joined your feed and sit up for looking for more of
your wonderful post. Additionally, I’ve shared your web site
in my social networks
Unknown said...
Hi there, You have done an incredible job.
I’ll certainly digg it and personally recommend
to my friends. I am confident they’ll be benefited from this web site.
forum lendir gambar igo said...
Today, I went to the beachfront with my children. I found a sea shell and gave it to my
4 year old daughter and said “You can hear the ocean if you put this to your ear.” She put the
shell to her ear and screamed. There was a hermit crab inside
and it pinched her ear. She never wants to go back!
LoL I know this is entirely off topic but I
had to tell someone!
Unknown said...
Generally I don’t learn post on blogs, but I would
like to say that this write-up very compelled me to try and do it!
Your writing taste has been surprised me. Thank
you, very nice article.
bokep abg said...
Thanks for your marvelous posting! I seriously enjoyed reading it, you will be a great author.I will make certain to bookmark your
blog and will come back later in life. I want to encourage yourself to continue your great job, have
a nice afternoon!
Unknown said...
Your way of telling all in this paragraph is in fact nice, all
can simply be aware of it, Thanks a lot.
Unknown said...
Hi colleagues, its wonderful piece of writing on the topic
of tutoringand fully explained, keep it up all the time.
Unknown said...
I am sure this paragraph has touched all the internet
visitors, its really really fastidious article on building up new website.
Unknown said...
This post will help the internet people for creating new webpage or even a weblog from start to end.
bokep abg said...
Wow! This blog looks just like my old one!
It’s on a completely different topic but it has pretty
much the same layout and design. Great choice of colors!
igo forum krucil said...
If some one needs to be updated with hottest technologies after that he must be pay a visit this website and
be up to date all the time.
Unknown said...
Hello Dear, are you really visiting this site daily, if so then you will absolutely obtain pleasant experience.
https://situsbf.site said...
I am actually thankful to the holder of this website who has shared this great paragraph at at this place.
[https://lalatx.site bokep abg said...
Just desire to say your article is as astonishing.
The clarity to your post is simply nice and i could assume you are knowledgeable in this subject.
Fine together with your permission let me to seize your
RSS feed to stay updated with imminent post. Thanks 1,000,000 and please keep up
the rewarding work.
[https://forumsemprot.ornop.org semprot forum said...
Highly descriptive blog, I liked that bit.
Will there be a part 2?
forum igo lendir said...
Hurrah, that’s what I was searching for, what a material!
existing here at this weblog, thanks admin of this web page.
Unknown said...
Have you ever thought about including a little bit more than just your articles?
I mean, what you say is fundamental and everything.
But think of if you added some great visuals or videos to give your posts more, “pop”!
Your content is excellent but with images and video
clips, this website could certainly be one of the best
in its niche. Wonderful blog!
Unknown said...
Hi there, I think your website could be having internet browser compatibility issues.
Whenever I take a look at your site in Safari, it
looks fine however, when opening in Internet Explorer, it has
some overlapping issues. I simply wanted to provide you with a quick heads up!
Aside from that, great blog!
forum lendir purwokerto said...
Hi are using WordPress for your blog platform?
I’m new to the blog world but I’m trying to get started and set up my own. Do you require any coding knowledge
to make your own blog? Any help would be greatly appreciated!
Unknown said...
Superb blog! Do you have any tips for aspiring writers?
I’m hoping to start my own site soon but I’m a
little lost on everything. Would you advise starting with a free platform like WordPress or
go for a paid option? There are so many options out there that I’m totally overwhelmed ..
Any recommendations? Appreciate it!
forum semprot buka bukaan bb17 said...
I pay a visit every day a few websites and information sites to read articles or reviews, but this
web site presents quality based content.
forum dewasa jogja said...
You actually make it seem so easy with your presentation but I find this topic to be really something that I think I
would never understand. It seems too complicated and extremely broad
for me. I am looking forward for your next
post, I will try to get the hang of it!
Unknown said...
Thanks in support of sharing such a fastidious thinking, paragraph is nice, thats why i have read it
completely
Unknown said...
Hi there every one, here every one is sharing these kinds of know-how, thus it’s nice to read this weblog, and I used
to pay a quick visit this website daily.
bokep abg said...
Wonderful, what a website it is! This webpage provides helpful facts to us, keep it up.
situs bokep said...
I’m gone to convey my little brother, that he should also visit this weblog
on regular basis to obtain updated from most recent news.
Unknown said...
Hello mates, how is the whole thing, and what you wish for to say about this paragraph,
in my view its really amazing for me.
[https://kimcil.site bokep indo said...
I am curious to find out what blog platform you happen to be using?
I’m experiencing some small security issues with my latest blog
and I would like to find something more safe.
Do you have any solutions?
bokep abg said...
I used to be suggested this blog by means of my cousin. I am no longer positive whether this post is written through
him as no one else understand such precise approximately
my trouble. You are incredible! Thank you!
bokep indo said...
Excellent way of describing, and nice paragraph to obtain data about my presentation focus, which
i am going to deliver in university.
Unknown said...
It’s remarkable in support of me to have a website,
which is good designed for my experience. thanks admin
Unknown said...
Aw, this was a very good post. Taking the time and actual effort
to make a superb article… but what can I say… I procrastinate a
whole lot and don’t manage to get anything done.
[https://vinagarut.xyz bokep tante said...
Aw, this was a very good post. Taking the time and actual effort to make
a very good article… but what can I say… I hesitate a whole lot
and don’t manage to get nearly anything done.
https://kolambokep.ornop.org said...
You can certainly see your skills within the article you write.
The sector hopes for more passionate writers like you who aren’t afraid
to mention how they believe. At all times follow your heart.
Unknown said...
Excellent post. I used to be checking continuously this blog and I’m inspired!
Extremely helpful information specially the remaining part 🙂 I maintain such info a lot.
I was looking for this certain information for a very lengthy time.
Thanks and good luck.